SEO audit
Crawl, indexing, speed, structure, content and backlink review with a ranked fix list.
Technical, content and authority work that makes your site easier to find, trust and choose in search.
ERPHUBs delivers complete SEO: technical audit and fixes, keyword and content strategy, on-page optimization, link and mention building, and reporting, built to also work for featured snippets and AI-generated answers. Built for US companies in New York, Austin, Chicago, San Francisco and beyond, with campaigns planned around US buying cycles, state privacy rules and a highly competitive search landscape.
Search engine optimization: improving a website so it appears for relevant searches.
Making sure search engines can crawl, render and index your pages.
Search is where many buyers start. Ranking depends on three things working together: a site search engines can read, content that answers real questions, and signals that other sites and people trust you. Fixing only one of them rarely moves results.
We begin with an audit to find what is holding you back, then work through technical fixes, content and authority in priority order. Every page is written to answer a question clearly, so it can win both blue-link rankings and the answer boxes above them.
Discuss your goalsEach deliverable is scoped with you, explained in plain language and handed over with documentation, in accounts you own.
Crawl, indexing, speed, structure, content and backlink review with a ranked fix list.
Indexing, redirects, canonicals, sitemaps, Core Web Vitals and structured data corrected or specified for developers.
Search terms mapped to pages by intent, with gaps against competitors identified.
New and improved pages with clear headings, answers, internal links and metadata.
Earned links, mentions and citations from relevant, trustworthy sources.
Rankings, visibility, traffic and enquiries, with next-step recommendations each month.
A step-by-step view of how a complete SEO program is built.
Check crawling, indexing, speed, duplicate pages, redirects and content gaps. This shows what is blocking visibility today.
Resolve errors that stop pages from being indexed or from loading fast, since content cannot rank if it cannot be crawled.
Give each important search topic one page that matches the searcher's intent: learn, compare or buy.
Open sections with a direct answer, then add detail, examples and evidence. This helps rankings, snippets and AI citations.
Earn relevant links, mentions and reviews, and keep business details consistent everywhere.
Track rankings and enquiries together. Refresh pages that slip and extend those that win.
The bottleneck. Traffic arrives but does not buy.
How we fix it. Keywords mapped to buyer intent and to the pages that convert.
Target result: Traffic that matches your offer
The bottleneck. Pages are not indexed, load slowly or compete with duplicates.
How we fix it. A prioritized technical fix list and verification after release.
Target result: A site search engines can read
The bottleneck. Short pages that repeat what competitors say.
How we fix it. Original, useful content with clear answers and evidence.
Target result: Pages worth ranking and citing
The bottleneck. Quick links that risk penalties and add no real trust.
How we fix it. Relevant, earned mentions and citations.
Target result: Authority that lasts
| What we track | What it tells you | How we report it |
|---|---|---|
| Indexed pages and crawl health | Whether search can read your site | Search Console coverage and crawl reports |
| Rankings by topic | Visibility for the terms that matter | Position tracking grouped by topic and page |
| Organic traffic quality | Visitors likely to enquire | Sessions and engagement on key pages |
| Enquiries from organic search | Leads attributed to SEO | Form, call and booking conversions by source |
| Featured snippets and AI mentions | Presence in answer results | Tracked checks of key questions |
We agree targets after the first review and report monthly. Figures depend on your market, competition and starting point, so we do not promise fixed numbers.
Every sector hits different walls. Here is what we see and how we plan around it.
Bottleneck: Buyers research for weeks before contacting anyone.
Our approach: Topic clusters and comparison pages that earn trust early.
Bottleneck: Many similar product pages compete with marketplaces.
Our approach: Category structure, product markup and unique content.
Bottleneck: Local and expertise-driven searches.
Our approach: Service and location pages with proof and clear next steps.
Bottleneck: Trust and accuracy affect rankings and choice.
Our approach: Expert-reviewed content, clear authorship and sources.
Every deliverable is built so it works in classic search, in answer boxes and in AI assistants, and so the media around it can be understood.
Crawlable, indexable, fast pages with clean URLs and sitemaps.
Direct answers and question-led headings for snippets and voice results.
Clear structure, facts and markup that AI systems can read and trust.
Authoritative, well-sourced content that assistants can cite.
Optimized images and video with descriptive text and markup.
Consistent business details and location pages for local search.
An SEO strategy review: audit, priorities and a roadmap your team or agency can follow.
We carry out the technical, content and authority work.
A monthly retainer for ongoing optimization and reporting.
We quote after a short discovery call so the scope fits your goals. Platform and advertising fees are paid to the platforms and shown separately from our fees.
Work through these eight items and the first review takes days, not weeks. We help with every one.
Verify the site in Google Search Console and fix coverage errors.
List your top 20 revenue-driving search topics.
Assign one page to each topic and check its intent.
Check title tags, headings and meta descriptions are unique.
Test Core Web Vitals on your key templates.
Add structured data for your organization and main page types.
Review internal links to your most important pages.
Audit backlinks and brand mentions for quality.
A technical audit and fixes, keyword and content strategy, on-page optimization, authority building and monthly reporting, structured to suit both classic rankings and AI answers.
Technical fixes can show effects in weeks, while content and authority usually take several months. Timing depends on competition and your starting point.
No. Rankings depend on competition, content quality and search engine decisions. We agree measurable targets and report progress openly.
SEO helps pages rank in search results. AEO shapes content so it can be used as a direct answer in snippets, voice results and AI assistants. We do both together.
We focus on earned, relevant mentions and citations rather than bulk or paid links that risk penalties.
We diagnose and specify fixes, and implement them directly or work with your developers, depending on your platform.
Monthly reports show rankings, organic traffic, key conversions and the next actions, in plain language.
Yes. We check redirects, indexing and rankings after a migration and fix problems early.
Yes. ERPHUBs serves businesses in New York, San Francisco, Austin, Chicago, Dallas, Atlanta, Seattle and Miami, working in US time zones, with overlap from Eastern to Pacific Time, with campaigns planned around Black Friday to Cyber Monday, end-of-quarter and end-of-year budget cycles, and back-to-school or tax-season peaks in some sectors. Our fees are quoted in USD.
The CAN-SPAM Act covers commercial email, including B2B, and requires honest headers, a physical address and a working opt-out, while state privacy laws such as California's CCPA/CPRA add data-rights duties, so we build opt-out and consent handling into every program. These are general pointers, not legal advice, so please confirm the details with your adviser.
Search, AI and advertising platforms change often, and results depend on your market, competition, content and the platforms' own decisions. We do not guarantee rankings, citations in AI answers, traffic or leads. We agree measurable targets and report progress openly. Legal, tax and consent rules vary by country, so please confirm requirements with your adviser.
Share what you want to achieve. A senior consultant replies with questions, options and a scoped quote.
Built for US companies in New York, Austin, Chicago, San Francisco and beyond, with campaigns planned around US buying cycles, state privacy rules and a highly competitive search landscape.
The CAN-SPAM Act covers commercial email, including B2B, and requires honest headers, a physical address and a working opt-out, while state privacy laws such as California's CCPA/CPRA add data-rights duties, so we build opt-out and consent handling into every program.
Google and Bing search, YouTube, LinkedIn for B2B, Meta platforms and, increasingly, AI assistants used for research.
Google Business Profile, Apple Maps, Bing Places, Yelp and industry directories drive local discovery.
US English, with Spanish content where your customers need it. Plan around Black Friday to Cyber Monday, end-of-quarter and end-of-year budget cycles, and back-to-school or tax-season peaks in some sectors.
A professional services firm in Austin had a strong product but pages that were hard to crawl and thin content. After a technical clean-up, a topic-led content plan and better internal links, the team saw more of its priority pages indexed and more enquiries arriving from organic search.
Yes. We plan, run and measure the work for United States businesses, connect it to your CRM where useful and work in US time zones, with overlap from Eastern to Pacific Time business hours.
Our fees are quoted in USD. Advertising budgets and platform fees are paid directly to the platforms in their own currency.
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